What does Pavegen do?
Pavegen is an innovative technology company at the forefront of sustainable urban solutions. Our core offering revolves around kinetic energy harvesting, with our pioneering Pavegen technology transforming footsteps into off-grid renewable energy.
By harnessing the power of human movement, we're revolutionising how cities think about clean energy generation to create more environmentally conscious urban environments.

How did London & Partners help you to set up and grow your sustainability business in London?
London & Partners played a pivotal role in our journey to set up and grow our sustainability business in London. It provided invaluable resources, including strategic guidance, networking opportunities and access to funding channels.
The Grow London Global programme, supported by London & Partners, brought us valuable exposure and allowed us to connect with like-minded partners. Its deep understanding of the city's business ecosystem and commitment to fostering sustainable enterprises has been instrumental in our growth and success.
What is Pavegen’s long-term sustainability goal in the coming years?
Our overarching goal in the coming years is to create carbon-neutral products. We're setting ambitious targets to transition to fully recyclable materials, increase our energy efficiency and work towards sustainable urban development.
What challenges did you face to become a successful sustainability business in London? How did you overcome them?
As a sustainability-focused business in London, we faced initial challenges in convincing the market of the viability and impact of our kinetic energy technology. Scepticism was a hurdle we had to overcome.
We addressed this by showcasing real-world applications and quantifiable benefits through pilot projects and partnerships with visionary organisations. We also navigated evolving regulatory requirements and leveraged the supportive ecosystem London provides to sustainable businesses.
Why do you think now is the best time to set up and grow a sustainability company in London?
The city's thriving sustainability ecosystem offers unparalleled opportunities for collaboration and growth.
Access to top talent in sustainability, a diverse and vibrant market, and supportive governmental policies create an environment conducive to innovation and positive impact.
Furthermore, London's global reputation ensures that sustainability companies based here can have a meaningful and widespread influence, contributing to the global sustainability agenda while benefitting from the city's dynamic business landscape.
Find out how we can help you bring your business to London. Plus, learn more about the Grow London Global programme.